We are excited to see Brickyard embracing the blog to showcase gastropub grub. It's amazing times we live in with social media because people are sharing your information...a lot. All of these retweets, facebook post and social bookmarks adds up to what's called Earned Media.
http://en.wikipedia.org/wiki/Earned_media
Let us integrate an earned media solution that fits today's market online.
We are proud to announce that we have totally revamped Rattle N Hum online. This bar has so much going on it was a challenge, but we branded every fun filled service. This is a crafted site for the craft beer revolution. Stay tuned for more from this gang in NYC.
We have just launched our Packrads Facebook page today. We are using Facebook as a gateway to learn more about how consumers would react receiving a Packrad. It is also used to educate brands, advertisers and media houses of the enormous in-home opportunity. Online sales are increasing every year and we believe so will Packrads as a legit, powerful media space.
Creating a bar is one thing, but to create a brand out of a "bar" takes vision. Pat Burke and Gavin Bradley has transformed a small 9th ave eatery into a sophisticated Brickyard. Fine wine, dining and craft beers that are paired with every dish is the modus operandi. Who knew that a brickyard can be so high-end.
http://www.brickyardnyc.com/